Separate guides for Buyers and Sellers
New guides each season
Personalized to you and your brand
A wide range of topics relevant to your clients
Easy-to-understand format and layouts
Typically 15-20 pages of great information
Demonstrating your real estate knowledge and expertise is crucial to standing out from the crowd and positioning yourself as a real estate expert.
These done-for-you guides, personalized with your details, prove that you’re not just another salesperson, but an agent who cares about helping your clients and prospects make the best decisions about their homes.
I just love the Keeping Current Matters materials… the KCM graphics and posts give me just what I need to increase my expertise while sharing knowledge in a simplified, flashy format to my clients and prospects through all of my media sources.
The KCM Membership is an amazing tool from so many angles… one of the greatest parts is the dual value add and investment of marketing dollars; education for myself about the industry and the opportunity to share with my sphere to learn and grow at the same time.
Having these guides gives me an edge over the big box brokerages… the professionalism of the guide makes me stand out, and I always introduce it as “my marketing team” helped put this together.
Then the freedom to personalize it is by far the best thing about it. Not only do I have my photo and contact information on there, but I also have the ability to really customize the guides to my area (Hawaii), primarily by adding in local graphs alongside the provided national graphs.
I personalized the Winter Buyer Guide, made it into a video slideshow, and have it on repeat at open houses. When asked about it, I will email it or make a book copy for clients!
I do not do an open house without the Buyer and Seller Guides. They have helped me pickup both buyers and sellers. They love the handouts.
Print copies and provide them at an open house, or use them to follow up with attendees, sending them via email as a thank you
Send a copy of the Seller Guide a few days before your next listing appointment to set the tone
Print a copy of the Seller Guide and use it as a leave-behind on your next listing appointment
Share links to your personalized guides on your social media channels to position yourself as a market expert
Email your database each season to stay in touch & continuously provide valuable information on the current housing market
Add links to your Buyer & Seller Guides directly from your website so your audience can easily access valuable information
Follow up with new leads by sending a quick email with a copy of the latest Buyer or Seller Guide in order to brand yourself as an expert advisor
Leave a lasting impression the next time you go door knocking by printing the guides and providing them as a leave-behind
Things to consider when buying a home
With high home prices and stubborn mortgage rates, renting can seem like the safer choice right now. But here’s the
thing you need to know about renting.
There’s a big bright spot in today’s market that makes finding a home in your budget a bit easier: inventory. Let’s look at two areas where we’ve seen a lot more options lately, so you can start dreaming of the possibilities.
Here’s what the expert forecasts have to say about two key factors that impact your decision: mortgage rates and home prices.
Offer your buyers these expert insights to help them avoid the most common mistakes in this market.
Things to consider when selling your house
If you’re debating whether you want to sell right now, it might be because you have some unanswered questions. Here’s some information that can help.
Talk about the economy is all over the news, and the odds of a recession are rising this year. That’s leaving a lot of people wondering what it means for the value of their home – and their buying power.
If you’re planning to move, the equity you’ve gained can help flip your perspective from “Why would I move right now?” to “Why wouldn’t I?”
Give prospective sellers a head start on their to-do list.
Daily real estate blog posts, personalized with your photo, bio and contact information
Powerful real estate charts, graphs and other visuals to boost your presentations and marketing materials
A monthly video highlighting what’s happening in the real estate market and why
